Project Description
Inherited existing event website and migrated away from Sitefinity in ASP.net to a PHP platform for enhanced SEO and front-end functionality. Performed rebranding exercises with graphic designer and search engine optimization techniques with the content manager in to improve search engine placement. These exercises produced an increase in user engagement, website traffic, UI/UX and ultimately, event attendance. Traffic increased to site by a factor of 2x in the first year alone.
